There are a multitude of reasons why taking steps to go green is a good move for your Caribbean hotel. Among these reasons are the growing number of travelers who want eco-friendly options, the fact that going green more often than not saves your hotel money in both the short term and the long term, and of great importance is that going green helps your island and its community – the very place whose well-being allows your business to thrive.
If you haven’t made steps towards going green, you’re behind and the time to start is now.
Even over a decade ago Conde Nast Traveler’s survey found that 87% of respondents said that it is important to them that a hotel is environmentally friendly. Additionally, representatives at JW Marriott Denver said that 75% of businesses ask about green initiatives when they are deciding on a venue.
Going Green has a multitude of benefits, and it’s not as difficult to start as you may think. Plus, like many things, once a few small changes are enacted, the bigger ones become easier and easier to embrace.
First, conduct an audit of things that your hotel can do to go green. From there, create a chart like the one you see here that shows the cost to implement each item vs. the return on investment.
Once you have a chart you can start by implementing the lowest cost, highest ROI items first. Each requires an action plan, but chipping away at in this manner makes going green practical, manageable, and efficient!
Need help identifying ways in which your particular property can take steps to go green? Looking for assistance in creating manageable ‘going green’ action plans for your hotel? Get in touch here or at hello@coralrange.com.
